Stay ahead of the Functional Foods trend

Consumers' mindsets are changing. They’re seeking functional, wellness benefits as a top priority in their food choices. Using proprietary insights, Ardent Mills has identified 11 insights showing how quinoa, chickpea and buckwheat are what’s next. Learn more in our infographic.

 

Source: Ardent Mills Proprietary Research/Analysis​

 

It’s not about generally “eating to be healthy.” It’s about deliberately “eating for health.”*
80% of consumers adopt a Functional Foods mindset at least occasionally*